10 ways adland can crack gender equality in 2017

Gender parity is still a long way off in UK advertising, says AMVBBDO’s Cilla Snowball. But there are ways to shift the dial. Last Updated: 31 Jan 2017 When I started in advertising in 1981, women made up 47% of the ad agency workforce, 18% of creative positions and 14% of management positions.

AMVBBDO’s Cilla Snowball explores just how to achieve gender parity in the advertising sector, in this Management Today article.